Written by Redactie on Friday 21 November 2014
Turn on the tap, mix in powder, and in less than three minutes you prepare all the food you need for a complete day @soylent
Imagine: you turn on the tap, mix in powder, and in less than three minutes prepare all the food you need for a complete day. It sounds unreal, but Soylent is proving otherwise.
The American software developer Rob Rhinehart created Soylent. According to Rob, using the powder as a food source means that the time you would normally spend cooking, eating and cleaning up after the meal can be used for other aspects of your life.
Different to normal food, where taste and texture is paramount, Soylent has been developed to feed the body in the most efficient way possible. With a cost of €2,20 per meal, a complete day’s food comes to €6,60.
'Destroyer of good taste'
Trendwatcher Hans Steenbergen about Soylent: ‘This is a disruptive concept. Soylent is cheaper, faster and more nutritious than normal food. It is certain to experience strong growth in the future, particularly as a breakfast and lunch concept. A liquid dinner will catch on less. Because eating is also a social occasion. From the dining culture perspective, this idea is shocking. Texture, cuisson, flavour combinations, temperature: Soylent is the destroyer of good taste. On the other hand: with obesity becoming a growing global problem due to an unhealthy, Western diet, Soylent is a friendly alternative.’
Read more about future ingredients in the Foodtopia edition.