Can a restaurant be good for your carbon karma? @otarian measures the ecological footprint of your taco

More and more businesses have started menu labelling. But at vegetarian restaurant Otarian in New York they label their menus in an extraordinary way. They include not only the calories and allergies, but also the ecological footprint of the dishes on its menu. The vegetarian taco has an ecological footprint of 1.38 kilograms of CO2, whilst a meat taco has an emission of 2.42 kilograms of CO2. With the amount of CO2 that is saved with the vegetarian option, the guest saves so-called ‘Carbon Karma credits’. One hundred credits earns the customer a free cake.

Read the Food Inspiration Magazine and found out how other companies deal with their menu labelling.