New Pricing: Wall street pricing
Written by Redactie on Thursday 19 December 2013
At the time, when the Wall Street Stock Exchange was booming, some stockbrokers would go down, after the bell had rung, for a drink at the Waldorf-Astoria hotel.
If the stocks were down, The Bull and Bear Steakhouse, the bar at the hotel, introduced quite a remarkable price strategy. In the summer of 2012, the prices of the cocktail menu would fluctuate with the Facebook stock at the Wall Street Stock Exchange. It had a positive effect on the bar goer if the Facebook stock went down because the cocktails would be reduced by $1, so a bad day at the stock market could have a real positive effect on the customer. At the same time it was a smart market strategy because you had to like their Facebook page in order to get the lower price.